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Archive for April, 2008

Lon Naylor: Selling with the screen

April 9th, 2008 Comments off

There’s so much going on in Internet video, just tracking it could be a full time job.

Unfortunately, I already have a full time "job" (actually a couple of them): running a business; organizing and hosting the annual System Seminar; counseling non-profits in New Orleans.

So the number of posts to the blog has suffered, though I do think the quality has been sky high.

In fact, we accomplished the most important thing: alerting Internet marketers to the impending breakthroughs that were on track to put Internet video on the map as a major force in Internet marketing. Folks who took our advice were well positioned when the reality we predicted (with a pretty good degree of precision) arrived.

Now video on the Internet has practically become "business as usual."

With that in mind, let’s talk with a real Internet video veteran, a guy who, while he was at Microsoft, was already looking at video’s online potential seriously TWELVE years ago.

Hundreds of high level, high stakes online video presentations later, he has a lot of practical advice to share with us:

http://www.thesystemblog.com/2008/03/lon-naylor—vi.html

Categories: Internet TV Tags:

Apple #1 music retailer now

April 4th, 2008 Comments off

Did you feel the earth shake?

You should have.

Little Apple, Inc. (formerly Apple Computer) which many were ready to write off as dead as recently as ten years ago is now the world’s biggest music retailer. It just beat out the former champion Wal-Mart.

Who says this is so? The NPD group.

There was no online music industry to speak up five years ago. Chalk up another one to the Internet.

Categories: Media Industry Tags: